Why We Buy Luxury

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B2
C1
90 min
Type of English: general

Lesson overview:

This lesson dives into the psychology behind luxury purchases and the real reasons people splurge. Using a Test-Teach-Test approach, students first explore what they already know about luxury spending, then learn functional phrases for explaining reasons, and vocabulary for talking about spending large amounts of money. They consolidate everything through reading, discussion, and writing tasks that help them analyze motivations behind luxury buying across different groups.

By the end of the lesson, students will be able to:

  • identify and use functional phrases to explain reasons and motivations;
  • understand authentic texts about luxury consumption and highlight key ideas;
  • use advanced vocabulary for spending and splurging;
  • discuss and write about why people buy luxury items;
  • analyse comments and opinions using clear, reason-giving language.

Lead-in:

Start by asking students what “luxury” means to them and whether they’ve ever splurged on anything. Show a few pictures of popular luxury items and ask who might buy them and why. This activates prior knowledge and sets up the lesson’s focus on motivation, status, identity, and spending decisions.

Teaching Tips

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#21 Century Dilemma #Lifestyle #Psychology #Shopping #Speaking #Writing #Functional language #Guest Lesson #Adults #B2-C1 #High School #Reading #Vocabulary

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